about this project
Five iterations. One address. The Wilhelmina poster series explores what happens when the same information — a modeling agency's location, contact, identity — is treated as raw typographic material rather than mere content. Each version rearranges hierarchy, spacing, and weight to create a completely different reading experience. Same words, five different voices.
// 5 poster versions — click to enlarge
course
Typographic Design
tools
Illustrator
InDesign
InDesign
type
Poster Series
5 versions
5 versions
year
2024
next project
Custom Typeface — Anxiety